With over 20 years of diverse experience leading creative teams and shaping brand strategies across industries, I bring a proven track record of driving innovation and delivering results in dynamic, fast-paced environments. My career spans from boutique agencies to global powerhouses, where I have built and led high-performing teams of multidisciplinary talent to deliver world-class creative across branding, design, digital experiences, and integrated campaigns.

Throughout my journey, I've developed a unique ability to blend big-picture strategic thinking with hands-on execution. From evolving brand identities to overseeing global campaigns, I am adept at crafting compelling stories and experiences that resonate with diverse audiences. I’ve worked across a broad spectrum of industries—including fintech, retail, and lifestyle—empowering brands to connect meaningfully with their consumers while driving business growth.

My agency background has provided me with invaluable exposure to a wide array of challenges and opportunities. It’s given me the ability to collaborate seamlessly with leaders across departments, manage cross-functional teams, and lead projects from concept to execution at the highest levels of creative excellence. This versatility has allowed me to consistently navigate new frontiers in brand development, integrating cutting-edge technologies like AI and experiential design to enhance creative output.

As I look ahead, I am excited about the opportunity to contribute to forward-thinking companies at the forefront brand communication. My goal is to lead creative teams that not only deliver exceptional work but also shape the future of branding, positioning companies to thrive in an ever-evolving marketplace.

Below is a preview of selected work. For access to my full portfolio, please reach out directly—due to client confidentiality and security protocols, the complete archive is shared via secure link.